HobbyScool Part-Time Passion Club

Turn Your Hobby Into a Profitable Side Business—Without Quitting Your Day Job

Learn how to turn your hobby into income by teaching what you know—no extra hours required. Just 5 focused hours a week is all it takes.

No inventory. No shipping. No craft fairs. Just smart, simple strategies to teach and share what you love—digitally.

Yes! I Want Extra Income!

You’ve spent years perfecting your craft

But right now, all that skill is sitting idle—when it could be generating income and helping others while you sleep.

The challenge? Time.


Between your job, family, and daily life, building a business can feel impossible.

But what if you could build a profitable side business around your hobby with just 5 hours per week?

No inventory. No shipping. No craft fairs. Just your knowledge, transformed into digital products and teaching opportunities that work for you 24/7.

The HobbyScool Part-Time Passion Club is your complete roadmap to turning your hobby expertise into a thriving part-time, side business. I'll show you exactly how to:

Package your knowledge into courses and digital products

Build an audience who wants to learn from you

Create automated systems that sell while you sleep

Picture Your Hobby Business Unfolding Like This...

  • Teaching eager students who value your expertise
  • Selling digital products that make money while you sleep
  • Building a business that fits around your schedule
  • Sharing your passion without the physical product headaches

What You’ll Accomplish in 2025—With Just 5 Hours a Week (and My Proven Support)

With the help of Dr. Destini Copp in 2025

HOW TO EARN $1K/MONTH TEACHING YOUR CRAFT IN FIVE HOURS PER WEEK

Earn $1K/Month Teaching Your Craft Using a 4-Step Framework & Simple Pricing Strategy (to turn your passion into steady income)

FINDING YOUR SWEET SPOT & IDENTIFYING YOUR IDEAL CUSTOMER

Find Your Sweet Spot & Identify Your Ideal Customer with Simple Market Research (to build a business you love with ease)

EMAIL LIST LAUNCH BLUEPRINT: FROM ZERO TO FIRST 100 SUBSCRIBERS

Set Up Your Email List with Kit’s Free Plan (to grow up to 10,000 subscribers and automate your marketing)

SETTING UP YOUR HOME BASE: SOCIAL MEDIA & WEBSITE

Set Up Your Digital Home Base with Social Media & a Simple Website (to grow your online presence with confidence)

CREATE YOUR IRRESISTIBLE LEAD MAGNET (WITH AI ASSISTANCE)

Learn what makes a lead magnet truly irresistible, choose the perfect format for your audience, and set up a nurturing system that turns leads into future buyers.

FAST-TRACK YOUR LIST GROWTH WITH FREEBIE COLLABS, BUNDLES & SUMMITS

Grow your email list the smart way—by borrowing aligned audiences.

CREATE YOUR FIRST DIGITAL PRODUCT (SELF-PACED PROJECT)

Follow a step-by-step recorded session to build your first digital product, whether it's a mini-course, a template pack, or a simple guide — with templates and examples included.

SIMPLE SALES PAGES THAT CONVERT (EVEN IF YOU'RE NOT A COPYWRITER)

Write your sales page quickly and confidently using proven plug-and-play templates. No tech headaches, no marketing jargon — just a page that sells.

BUILD YOUR MINI MARKETING FUNNEL

Create a simple, automated system to guide new subscribers toward purchasing your digital product. Welcome sequences and sales emails made easy!

CREATE A QUICK HOLIDAY OFFER TO BOOST SALES

Launch a fun, holiday-themed digital product or workshop to tap into seasonal buying energy — without needing to create something complicated.

HOLIDAY PROMO PLAN: SELL YOUR OFFERS WITHOUT STRESS

Plan your Black Friday, Cyber Monday, or December promotions with ease. Use ready-to-go templates and timelines to boost your income while keeping things simple.

2026 PLANNING WORKSHOP: YOUR PART-TIME PROFIT PLAN

Map out your next digital products, set realistic goals for the year ahead, and create a 90-day action plan so you can hit the ground running in January.

The HobbyScool Part-Time Passion Club gives you a complete, step-by-step roadmap to turn your hobby expertise into a profitable side business—by teaching what you love.

HobbyScool Part-Time Passion Club

Your Complete System to Turn Hobby Skills Into Profitable Digital Products

Expert-Guided Framework

  • Learn exactly how to package your knowledge into profitable courses
  • Get step-by-step guidance on creating your first digital product
  • Discover pricing strategies that maximize your earnings
  • Master the art of teaching your craft effectively

Time-Saving Systems

  • Set up automated sales systems that work while you sleep
  • Create content efficiently with our proven templates
  • Learn which tools actually matter (and which to ignore)
  • Build sustainable routines that fit your busy schedule

Growth & Marketing Strategies

  • Build an engaged audience who loves your expertise
  • Attract your ideal students and customers
  • Create marketing content that converts
  • Scale your income without scaling your time

Personalized Support System

  • Submit your questions anytime through our private podcast
  • Join monthly live workshops for step-by-step guidance
  • Get expert answers to your specific challenges
  • Access a growing library of solutions and answers

HERE'S WHAT'S INCLUDED...

Live Monthly Workshops That Get You Results ($197 Value)

Build your side hustle in our intimate, action-focused workshops where you'll solve real challenges alongside fellow creators.

Each workshop includes live Q&A, actionable templates, and hands-on implementation time.

Can't make it live? All sessions are recorded for you to watch or listen to at your convenience.

Your Business Coach—On Demand (Value: $97)

  • Get expert answers to your toughest questions anytime via our private podcast feed.
  • No generic fluff—just real, personalized support tailored to your goals.
  • 🎧 Submit a question and get a custom response
  • 🚗 Learn while you drive, walk, or work
  • 📈 Hear real solutions to challenges like pricing, product launches, and growing your audience
HobbyScool Part-Time Passion Club Members Only Private Podcast Ask Me Anything

Find Your Perfect Growth Partner—Fast ($499 Value)

Included FREE with the Part-Time Passion Club

  • Skip the guesswork and awkward DMs. Our Collaboration App instantly connects you with aligned creators looking to grow together.
  • 🤝 Match with partners based on niche, list size, and goals
  • 📣 Use built-in promotion templates to co-market with ease
  • 📈 Turn collaborations into real audience and revenue growth
Newsletter Profit Club Collab App

On-Demand Training Vault: Start Earning Faster (Value: $499)

Access expert-led trainings you can apply today:

  • Legal Essentials for Craft Teachers – with attorney Liz Stapleton. Understand LLCs, website rules, and using AI—explained in plain English.
  • Content Strategy That Sells – Create magnetic content that attracts buyers (without burnout).
  • Digital Product Creation & Automation – Build a product once and sell it on autopilot with our proven system.
  • Smart Shopify Theme Selection – Pick the perfect theme for teaching products and customize it with ease.
On demand training

Exclusive Bonus for Yearly & Lifetime Members: Personalized Strategy Review ($297 Value)

Get expert eyes on your business before you build. Submit your idea and receive custom feedback from Dr. Destini Copp on:

  • Your target audience and revenue potential
  • Clear positioning to stand out from the crowd
  • Specific, actionable steps to bring your idea to life
  • Just complete the guided blueprint template, and you’ll receive a detailed strategy review within 14 days—designed to save you time, money, and missteps.

🗓️ Available to yearly & lifetime members only, valid anytime in 2025.


Your Expert Guide: Dr. Destini Copp

Dr. Destini Copp is a marketing expert with over 25 years in business and marketing. She owns four successful digital product brands with over 15,000 students: HobbyScool, Newsletter Profit Club, HelloContent and her personal brand, Destini Copp.

She is a college marketing professor turned online entrepreneur and a wanna-be, Serena Williams-like, tennis player. She is the host of the Creator’s MBA Podcast and author of the best-selling book, Launch Your Online Course Business in 90 Days or Less.

Dr. Destini Copp Business Growth Coach

LOVE NOTES FROM CLIENTS

Curious what it’s like to work with me? These notes come from real clients inside the Part-Time Passion Club and my other programs—sharing their wins, breakthroughs, and growth.

💥 Fast Action Bonus: Meet Your Hobby-to-Income AI Support Team

Get expert-level help 24/7—from product ideas to sales pages—only available to Annual & Lifetime Members who join by 6/30/2025!

You don’t need to figure it all out alone.

When you join the HobbyScool Part-Time Passion Club, you’ll get access to your very own AI-powered support team—ready to help you turn your ideas into income in a fraction of the time.

Whether you’re stuck on what to teach, overwhelmed by sales copy, or unsure which tools to use… your Hobby-to-Income AI Team is here to guide you—step by step.

💡 What You Get Inside the AI Support Team:

🧭 Ivy — The Idea Assistant


Ivy helps you choose the perfect first product to teach—based on your passions, skills, and what people are already asking you for.

Ask Ivy:
• “What’s a good beginner workshop I could teach based on my hobbies?”
• “Help me brainstorm a few course or guide ideas.”

🎯 Clara — The Clarity Coach

Clara helps you define exactly who your product is for and how to talk about it in a way that makes them say “That’s what I need!”


Ask Clara:
• “Who would benefit most from my printable planner?”
• “How should I describe my audience’s struggles on a sales page?”

💡 Rae — The Roadmap Coach

Rae helps you go from idea to product, outlining what to teach and how to deliver it—without overthinking or overbuilding.


Ask Rae:
• “Help me outline my 3-part email mini-course.”
• “What should I include in my printable guide?”

📝 Nina — Nurturing Sales Coach

Nina turns your idea into a complete, beginner-friendly sales page using the PAS method (Problem → Agitate → Solution).


Ask Nina:
• “Write a sales page for my $27 workshop.”
• “Help me explain the benefits of my printable product.”

🧰 Tessa — The Tool Guide

Tessa recommends the simplest tech tools to launch your first product or email list—no website or fancy setup required.


Ask Tessa:
• “What tools do I need to host a live Zoom workshop?”
• “How can I sell a digital download without a website?””

Included free with Annual and Lifetime memberships inside the Part-Time Passion Club.

Note: This bonus is only available to Annual & Lifetime members who join by 6/30/2025.

Join the HobbyScool Part-Time Passion Club Today

Transform Your Hobby Into Income In Just 5 Hours Per Week

HobbyScool Part-Time Passion Club

Monthly: $19/MTH

Monthly Plan — Start Turning Your Hobby Into Income Today

Just $19/month — no contract, cancel anytime

Your monthly membership includes:

Live Monthly Action Workshops ($197 value)

Step-by-step, beginner-friendly trainings to build your business in real time—plus Q&A and full replays.

📱 Private Support System ($97/month value)

Get answers to your questions anytime through our members-only private podcast feed.

📚 Complete Training Library ($499 value)
Immediate access to proven strategies for creating and selling digital products, growing your audience, and setting up automated systems.

🚫 Note: Monthly members do not receive the AI Support Team bonus or the personalized Idea Validation Review. Upgrade anytime to unlock those perks!

Your Total Monthly Value: $793

👉 Join now for just $19/month

✅ No long-term contract
✅ Cancel anytime before your next billing date

Yearly

Most Popular

Annual Plan Includes Everything Monthly PLUS:

Just $197/year — our most popular plan

Get 12 months of expert guidance, implementation tools, and exclusive bonuses to build your part-time business with confidence and momentum.

Includes Everything in the Monthly Plan:

Live Monthly Action Workshops ($2,364/year value)
Deep-dive training sessions with templates, Q&A, and replays—designed for hobbyists building digital products and offers.

📱 Private Support System ($1,164/year value)
Ask questions anytime and get strategic answers through our members-only podcast—learn on the go!

📚 Complete Training Library ($499 value)
Step-by-step recordings and resources on product creation, audience growth, email list building, and more.

Annual Member-Only Bonuses:

AI Support Team: Hobby-to-Income Assistants ($497 value)
Your private AI team helps you generate product ideas, clarify your niche, write sales pages, and more—in minutes.

Idea Validation & Strategy Review ($297 value)
Get personalized feedback from Dr. Destini Copp on your business concept, ideal audience, and next steps—so you can move forward with clarity and confidence.

Your Total Value: $4,324/year


👉 Enroll now for just $197/year

✅ Best value option
✅ All core features + exclusive bonuses
✅ Locked-in rate for 12 months
✅ Cancel anytime before your next billing date

Lifetime Access

Lifetime Access Includes:

Just $497 — one-time payment, lifetime access

Perfect for creators who are ready to go all in on their hobby business—and want lifetime access to every resource, workshop, and bonus we offer.

Includes Everything in the Annual Plan:

Live Monthly Action Workshops (Lifetime access to all future sessions)
Get monthly implementation-focused sessions with actionable strategies and templates. Watch live or catch the replay any time.

📱 Private Support System
Submit questions whenever you're stuck and get personalized answers via our members-only podcast—plus lifetime access to our growing library of Q&A episodes.

📚 Complete Training Library
Get step-by-step recordings on everything from creating digital products to launching offers and growing your audience.

Lifetime Bonus Access:

AI Support Team: Hobby-to-Income Assistants
Lifetime use of your personal AI team to brainstorm, outline, write, and build—available exclusively for annual and lifetime members.

Idea Validation & Strategy Review
Get detailed, personalized feedback from Dr. Destini Copp—once per year.

Your Total Value: $4,324/year × Unlimited Access


👉 Enroll now for a one-time investment of just $497

✅ Pay once—never pay again
✅ All core features included forever
✅ Lifetime bonus access
✅ The best long-term value for serious creators

Frequently Asked Questions

What exactly is included in the HobbyScool Part-Time Passion Club?

Your program includes everything you need to turn your hobby into a profitable side business in just a few hours per week:

Monthly Live Elements:

  • Interactive Workshop: Deep-dive training on essential business-building topics plus applicable resources
  • "Ask Me Anything" Private Podcast Episodes: Get your specific questions answered

Core Benefits:

  • Step-by-Step Training Library: Access our complete collection of past workshops & trainings
  • Flexible Learning: All content available in both video and audio formats

Annual & Lifetime Members Also Receive:

  • Personalized Idea Validation & Strategy Review ($297 value) and the Hobby-to-Income AI Support Team ($297 value).

Everything is designed to work around your busy schedule and can be consumed in just 5 hours per week. Whether you prefer to learn through live workshops, audio content, or written resources, I've got you covered.


How much time do I really need to commit?

This program is built for busy people. We recommend setting aside just 5 focused hours per week.

That could be one hour a day during the week or a couple of evenings and a weekend session—whatever fits your lifestyle. You’ll make real progress without burnout.


Who is this program for?

This program is for hobbyists who want to teach what they know and earn income without turning their passion into a full-time job.

It’s perfect for you if:

  • You’ve developed real expertise in your hobby.
  • You enjoy helping others and want to teach what you know.
  • You can commit 5 focused hours a week to build something meaningful.
  • You want to create digital products instead of selling physical goods.

This is especially ideal for people who:

  • Love explaining their hobby to others and seeing them succeed
  • Want to scale their impact beyond one-on-one teaching
  • Dream of passive income but don't want their hobby to become a stressful obligation
  • Have valuable knowledge in areas like crafting, art, music, photography, gardening, cooking, DIY, collecting, or any other teachable hobby
  • Prefer the idea of selling their expertise rather than physical items

This is NOT a good fit if you:

  • Want to sell physical products or handmade items
  • Can't commit 5 hours per week to building your business
  • Aren't interested in teaching or creating digital content
  • Expect overnight success without putting in consistent effort

Tell me about the live workshops and how I can get support in the program.

🎯 Monthly Live Workshops

Every month, you'll get access to a focused implementation workshop—live on Zoom and available on replay. You'll also get personalized support via our members-only podcast. Submit your questions anytime and get real answers tailored to your exact business stage.

Never Feel Stuck Again

The beauty of The Part-Time Passion Club is that support is always just a question away.

Whether you're:

  • Planning your first digital product
  • Struggling with pricing
  • Looking for marketing ideas
  • Need feedback on your ideas

Just ask! We're here to help you turn your hobby expertise into a thriving side business, one step at a time.


What if I can't attend the live workshops?

No problem at all! Every workshop is recorded and available in both video and audio format through our private podcast feed. You can watch or listen at your convenience, whether you're commuting, working out, or doing household chores. You'll never miss out on any content.


When do the live workshops take place?

Workshops happen once a month, typically mid-week. You'll get the full schedule at the beginning of each month so you can plan ahead. And yes—replays are always available.


How much does it cost and what is included in the price?

Monthly Plan: $19/month Everything you need to turn your hobby into a side hustle, including:

  • Monthly Live Workshop: Get step-by-step guidance on crucial business-building topics
  • Private "Ask Me Anything" Podcast: Learn from real questions and challenges solved
  • Cancel anytime, no long-term commitment

Annual & Lifetime Plan: $197/year or $497 lifetime. Get everything in the monthly plan, plus these exclusive bonuses:

  • Personalized Idea Validation & Strategy Review ($297 value) and the Hobby-to-Income AI Support Team ($297 value).

What's the difference between monthly and yearly memberships?

Both memberships include our core features (monthly workshops, AMA podcast, and resource drops). Annual members receive exclusive bonuses including a personalized Idea Validation & Strategy Review ($297 value) and the Hobby-to-Income AI Support Team ($297 value).


What if I'm just getting started?

This program is designed to meet you where you are. Whether you're just beginning to think about monetizing your hobby or you're ready to scale existing offerings, our step-by-step guidance will help you move forward. Many successful members started from scratch!


How quickly can I expect to see results?

Many members see their first wins—like creating their first product, attracting their first email subscribers, or making their first sale—within 30–90 days of consistent action. Results will vary, but you'll have everything you need to succeed.


What if I'm not tech-savvy?

Don't worry! We break down all technical aspects into simple, manageable steps. Our resources include detailed tutorials and templates designed for beginners. Plus, you can always ask questions if you get stuck. Many of our successful members started with basic tech skills.


Is there a minimum commitment period?

There’s no long-term commitment for monthly members — cancel anytime. Annual and lifetime members get deeper discounts and added bonuses for their upfront commitment.

Annual members commit to 12 months but receive significant savings and additional benefits in return.


What kind of hobbies work well with this program?

Any hobby you can teach or turn into a guide! Crafting, painting, DIY, sewing, gardening, music, photography, cooking, journaling, organizing, even niche collecting—it all works. If people ask you how you do what you do, you can build a business around it.


Can I cancel my subscription?

Yes, you can cancel anytime. Monthly members can cancel before their next billing cycle, and annual/lifetime members retain access for their full term. Simply manage your subscription from your account dashboard or email support@hobbyscool.com.


Still have questions?

Feel free to reach out to Destini at support@hobbyscool.com.

Join the HobbyScool Part-Time Passion Club Today

Transform Your Hobby Into Income In Just 5 Hours Per Week

HobbyScool Part-Time Passion Club

Monthly: $19/MTH

Monthly Plan — Start Turning Your Hobby Into Income Today

Just $19/month — no contract, cancel anytime

Your monthly membership includes:

Live Monthly Action Workshops ($197 value)

Step-by-step, beginner-friendly trainings to build your business in real time—plus Q&A and full replays.

📱 Private Support System ($97/month value)

Get answers to your questions anytime through our members-only private podcast feed.

📚 Complete Training Library ($499 value)
Immediate access to proven strategies for creating and selling digital products, growing your audience, and setting up automated systems.

🚫 Note: Monthly members do not receive the AI Support Team bonus or the personalized Idea Validation Review. Upgrade anytime to unlock those perks!

Your Total Monthly Value: $793

👉 Join now for just $19/month

✅ No long-term contract
✅ Cancel anytime before your next billing date

Yearly

Most Popular

Annual Plan Includes Everything Monthly PLUS:

Just $197/year — our most popular plan

Get 12 months of expert guidance, implementation tools, and exclusive bonuses to build your part-time business with confidence and momentum.

Includes Everything in the Monthly Plan:

Live Monthly Action Workshops ($2,364/year value)
Deep-dive training sessions with templates, Q&A, and replays—designed for hobbyists building digital products and offers.

📱 Private Support System ($1,164/year value)
Ask questions anytime and get strategic answers through our members-only podcast—learn on the go!

📚 Complete Training Library ($499 value)
Step-by-step recordings and resources on product creation, audience growth, email list building, and more.

Annual Member-Only Bonuses:

AI Support Team: Hobby-to-Income Assistants ($497 value)
Your private AI team helps you generate product ideas, clarify your niche, write sales pages, and more—in minutes.

Idea Validation & Strategy Review ($297 value)
Get personalized feedback from Dr. Destini Copp on your business concept, ideal audience, and next steps—so you can move forward with clarity and confidence.

Your Total Value: $4,324/year


👉 Enroll now for just $197/year

✅ Best value option
✅ All core features + exclusive bonuses
✅ Locked-in rate for 12 months
✅ Cancel anytime before your next billing date

Lifetime Access

Lifetime Access Includes:

Just $497 — one-time payment, lifetime access

Perfect for creators who are ready to go all in on their hobby business—and want lifetime access to every resource, workshop, and bonus we offer.

Includes Everything in the Annual Plan:

Live Monthly Action Workshops (Lifetime access to all future sessions)
Get monthly implementation-focused sessions with actionable strategies and templates. Watch live or catch the replay any time.

📱 Private Support System
Submit questions whenever you're stuck and get personalized answers via our members-only podcast—plus lifetime access to our growing library of Q&A episodes.

📚 Complete Training Library
Get step-by-step recordings on everything from creating digital products to launching offers and growing your audience.

Lifetime Bonus Access:

AI Support Team: Hobby-to-Income Assistants
Lifetime use of your personal AI team to brainstorm, outline, write, and build—available exclusively for annual and lifetime members.

Idea Validation & Strategy Review
Get detailed, personalized feedback from Dr. Destini Copp—once per year.

Your Total Value: $4,324/year × Unlimited Access


👉 Enroll now for a one-time investment of just $497

✅ Pay once—never pay again
✅ All core features included forever
✅ Lifetime bonus access
✅ The best long-term value for serious creators